​Cross-Border Trademark Infringement Case​

Wooden gavel resting on a dark surface next to book

Case Background​

Our firm represented a globally leading tool brand (Plaintiff) in a trademark infringement and unfair competition dispute against an individual Chinese business operator (Defendant). The Defendant sold counterfeit “GB”/”Mou Bo” trademarked knives in a physical store and on a website (XL Famous Knives Website). After obtaining notarized evidence of purchase, the Plaintiff sought 500,000 CNY in damages.

​Case Difficulties​

1. Intertwined Multiple Infringement Forms

  • Physical store sales of infringing goods (6 knives purchased with notarization).
  • Identical use of the “GB” logo on the website.
  • Highly imitative product packaging (compared via 26 notarized photos).

2. Defenses Against Damages

  • Defendant claimed “legitimate source” but failed to provide purchase documentation.
  • Alleged infringing profits were only 780 CNY.

3. Dispute Over Recovery of Enforcement Costs

  • Whether notarization fees and attorney fees should be included in the damage award.

​Highlights of Our Services​

1. Comprehensive Lockdown of Infringement

  • Constructed a dual-track “physical + online” evidence chain.
    √ Notarized purchase of infringing goods on October 21, 2013.
    √ Notarized preservation of infringing website on October 30, 2013.
  • Conducted on-site presentation of confusingly similar packaging comparisons in court (26 sets of photo comparisons).

2. Overcame Legitimate Source Defense

  • Cited Article 64 of the Trademark Law: Sellers must provide evidence of lawful acquisition.
  • Exposed Defendant’s inability to explain the source of supply.

​Case Outcome​

1. Comprehensive Injunction Granted

  • Ordered immediate cessation of trademark infringement and unfair competition acts.
  • Ordered shutdown of the infringing website.

2. Punitive Damages Awarded

  • Awarded 30,000 CNY in damages (38 times the Defendant’s self-admitted profits).

3. Procedural Costs Optimized

  • Defendant ordered to bear 6% (550 CNY) of the court fees (8,800 CNY).
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